A Guide to Making One-Minute Social Media-Friendly Cooking Videos for Wineries
A step by step guide to help learn how to make cooking videos for wineries.
Topic
Advice to Wineries
A collection of 64 issues
Unpacking a Potential Wine Scam
A little more than a decade ago, I got a scam email that was a fairly sophisticated attempting to cheat us out of thousands of dollars in shipping charges. I posted it on this blog, breaking down why it was a scam and what would have happened had I followed
Are tasting room sales really falling off a cliff? Not exactly.
On Monday when I got into the office I was greeted with an alarming headline from WineBusiness.com, the wine trade's most-read publication: Are Direct to Consumer Wine Sales Falling off a Cliff? This headline was based on a report published by Community Benchmark, a company that aggregates
We Celebrate a Meaningful Honor: the 2023 California Green Medal for Environment
Last week I made the long drive up to Saint Helena to speak at Napa RISE, the event created last year by Napa Green's Anna Brittain and Martin Reyes, MW to bring focus to the urgency and opportunity the wine community has to address environmental issues like climate
Elevating the virtual experience thanks to Master the World
Why Master the World's wine tasting kits make sense for virtual wine club member parties.
Need another incentive to move to lightweight glass? How about $2.2 million over 14 years?
In recent months we've been thinking a lot about alternatives to the glass bottle. We've been focusing on reusable stainless steel kegs for sale to restaurants and wine bars and for our tasting room. We've put our first few wines in boxes, and received
What's the most useless glass bottle? One that never leaves the winery.
Last week, I walked out of my office on my way to the mezzanine level of our cellar, on which we keep a few cases of each of our bottled-but-not-yet-released wines. I was looking for samples of our 2022 Patelin de Tablas Rosé, 2022 Dianthus, and 2022 Vermentino, to write
Highlights from 1000 Blog Posts... and a Thank You
In November of 2005 I kicked off the Tablas Creek blog with a brief post that included a pretty autumn vineyard scene and a plan: that we'd "share thoughts and insights on the state of Paso Robles, Rhone varietals, California, and the wine business in general."
Rhone varieties should be (even more) valuable in a California impacted by climate change
Over the last month, I've had three different wine people ask me some version of the same question, asking me to share what I thought were the right grapes to be planting in California right now, given the near-certainty that they'll mature in a future notably
What we've learned about making box wine, six months and three colors later
Back in February, I published a blog that created a bit of a stir. In it, I made the case that boxes of wine (the cardboard kind normally found on grocery store shelves, not the wooden kind found in fancy cellars) deserved another look from higher-end producers. It had become