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Direct Shipping

A collection of 27 issues

Thinking about the Box in Which we are Thinking Inside the Box

We worked with the team at Really Good Boxed Wine over the past year to expand production and design a box that would stand out on retail shelves nationwide. We are happy to introduce that box to you now, along with its benefits:

Tablas Creek can now ship to Connecticut and South Dakota! Why did it take so long?

In 2021, I wrote a Wine Shipping State of the Union, in which I broke out the 50 states and the District of Columbia into seven tiers based on the cost and convenience for a winery to ship to that state's consumers. If this isn't something

Behind Every Good Company is a Great Accountant: An Interview with Senior Accountant Trina Meulpolder

By Ian Consoli Every company is full of unsung heroes. These silent warriors typically dwell in departments such as IT, HR, and (of course) Accounting. For the newest addition to our "Get to know the Tablas Cru" series, we wanted to shine a light on a key member

Need another incentive to move to lightweight glass? How about $2.2 million over 14 years?

In recent months we've been thinking a lot about alternatives to the glass bottle. We've been focusing on reusable stainless steel kegs for sale to restaurants and wine bars and for our tasting room. We've put our first few wines in boxes, and received

Wine marketing doesn't look like most consumer marketing... and it shouldn't.

I got involved in one of my more interesting Twitter conversations in a while this week. It began with a post from Robert Joseph, wine producer, writer, critic and consultant, sharing a 2019 Harvard Business Review article that talks about how wine has leveraged education marketing to create lasting connections

Wine Shipping State of the Union, 2021 Edition

Six years ago, I wrote my own State of the Union, Wine Shipping Edition, breaking down the 50 states and one district into tiers based on how expensive and difficult it was for us to send wine into each. Casual wine lovers might be surprised to know that not only

Which of the many Covid-19 changes to the wine industry will prove enduring?

Usually, at this time of year, I'm locking in the plans for the market visits I'll be making for the busy fall selling season. When I travel, I typically spend my days riding around with distributor reps calling on restaurant and retail accounts to show them

Are the gloomy messages about the state of the wine industry warranted? I say not for wineries like us.

I've spent much of the last two weeks at wine industry symposia: first the Direct to Consumer Wine Symposium in Concord, CA, and then the Unified Wine & Grape Symposium another hour north in Sacramento. I spoke on panels at both, at the first on measuring ROI on

Direct Shipping Shenanigans, Delaware Edition

After a burst of progress on wine direct shipping in 2016, in which Pennsylvania, Indiana, and Arizona all opened up, we've had a bit of a pause for the last 18 months or so. Some of that is because most states are now open, and most of the

Direct Shipping is not a Zero Sum Game

Earlier this year, I was having lunch in Boston with a key account manager from our Massachusetts distributor. We were talking about what I'd done on my last visit, which included a really cool dinner at (sadly now closed) Blue Ginger that had such a large consumer response